3 Things You Need to Know About Content Marketing

3 Things You Need to Know About Content Marketing

Content marketing is defined as “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.”  While many big...
A PR Professional’s Guide to Podcasts

A PR Professional’s Guide to Podcasts

We all listen to podcasts for different reasons — maybe you’re a big fan of the host or the topic really interests you. Regardless of why your favorite podcast tops your annual Spotify Wrapped, know that there is likely a podcast out there for everyone, including your...
Is Your Business on Social Media? Here’s How to Get Started!

Is Your Business on Social Media? Here’s How to Get Started!

Over the past decade, social media has become an incredibly powerful tool for businesses of all sizes. If you’re a small business owner, it can be easy to feel skeptical about what social media can do for you, but it’s a great way to get exposure for your business and...
Meet Kristin, NSC’s Fall Intern!

Meet Kristin, NSC’s Fall Intern!

Every semester, Next Step Communications adds one undergraduate intern who is interested in gaining first-hand experience in public relations to the team. This fall, we are excited to introduce Kristin Meyer as the NSC Team’s newest member! Kristin is a Senior at...
Now Hiring: Fall Healthcare PR Intern!

Now Hiring: Fall Healthcare PR Intern!

NEXT STEP COMMUNICATIONS IS A FAST-GROWING, HEALTHCARE PR AGENCY BASED IN DEDHAM, MA. WE’RE LOOKING FOR A BRIGHT AND DRIVEN UNDERGRADUATE WHO’S INTERESTED IN LEARNING ABOUT HEALTHCARE PR. SUMMARY Our 12-week internship offers the unique opportunity to gain hands-on...