Finding Your Rhythm
Next Step represents innovators from across the country in all aspects of healthcare from medtech, biotech and HCIT. The common bond: innovation that seeks to improve care, reduce costs and make for a better patient experience. Having synergy between all forms of created content and earned coverage allows our clients to tell a holistic brand story that is reinforced by independent parties. Depending on client needs, a personalized combination of traditional PR tools alongside advanced digital marketing techniques and backend sales support keeps your brand top of mind with customers throughout their buying journey.
As marketing budgets continue to tighten and ROI is expected, clients trust us to work closely with customers, their patients, and partners to help frame company success for key stakeholders. We aim to be an extension of in-house marketing teams through consistent and transparent communication and a personal commitment to client success.
Our Expertise and Services
Meet the Team
Our team is results and action-oriented and recognizes that partnership value should be achieved every week. This is achieved through consistent and transparent communication and a personal commitment to client success. We represent innovators from across the country in all aspects of healthcare from medtech, biotech and HCIT. The common bond: innovation that seeks to improve care, reduce costs and make for a better patient experience.
Nigel Smith
Kate Nichols
Tom Kirwan
Cassie Smith
Melissa Brouillette
Featured Case Studies
QPID HEALTH
Omnicell
Bioness
Our Views
3 Ways to Improve Engagement With Your Audience
Attracting attention and generating engagement with your brand can be difficult. However, the solution is pretty simple – you need to start thinking like your audience. In this blog, we’re sharing several tips that will help you better engage your followers in an increasingly crowded and competitive social space.
3 Things You Need to Know About Content Marketing
Content marketing is defined as “a strategic marketing approach focused on creating and distributing valuable, relevant, and consistent content to attract and retain a clearly defined audience — and, ultimately, to drive profitable customer action.” While many big...
A PR Professional’s Guide to Podcasts
We all listen to podcasts for different reasons — maybe you’re a big fan of the host or the topic really interests you. Regardless of why your favorite podcast tops your annual Spotify Wrapped, know that there is likely a podcast out there for everyone, including your...
